Navigating Innovation Options

While most executives view innovation as core to their company’s success many still claim that results are not what they expect. How do you navigate the increasingly complex landscape of innovation options and make the right choices.

Why did it take Nintendo so long?

  As Pokémon Go smashes records, delights fans and scares parents across the mobile app world, we’re wondering why it took Nintendo so long to jump into the fray. Location aware games have been around for many years.  Fans and investors have been begging Nintendo to unleash Mario & Luigi, Donkey Kong, Zelda, and Pokémon […]

Innovating brand strategy

Businesses are looking for brand strategy because the forces of fragmentation and expansion create a challenging environment for any brand to reach customers and to deliver value. We believe a different approaching to brand strategy is necessary in order to master the demanding environment.


Strategos is one of the world's leading strategy & innovation advisory firms. We have over 20 years of experience of working with many of the Fortune 100 and FTSE 100 companies. We believe that to achieve sustainable growth organizations need to apply creative, rigorous and disciplined approaches to strategy & innovation while supporting capability development. Together with our clients we design the right solutions to help them outperform industry rivals by developing breakthrough strategies that connect to opportunities for growth. (...more)

Strategy, Opportunity & Capability

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Linking your innovation agenda to strategy

Our latest article focuses on an innovation-centered model of strategy that applies proven creative techniques to strategy formulation. Click here.